RFID sweeps across Europe

Radio Frequency Identification (RFID) is generating increasing interest in Europe as projects using the technology begin to proliferate in a variety of markets including retail, transportation, pharmaceuticals and livestock. According to consulting company Frost & Sullivan, spending on RFID-related hardware, software and services in Europe will exceed €5bn in 2007 as firms adopt the technology in a bid to boost supply chain efficiency. Source: VNUnet