Edward Zeng’s RFID Strategy

"Now, in what Mr. Zeng hopes will be Sparkice’s final and greatest iteration, he intends to turn the company into the corporate lynchpin of a China-based RFID (radio frequency identification) empire—China’s own “Internet of Things,” with its own national coding standard, air interface, frequency, and information servers that will track the data broadcast by billions of tiny antennae-equipped chips, or RFID tags, that will one day track everything from laptops to livestock. “We want to be the VeriSign of the Chinese Internet of Things,” says Mr. Zeng. “The Internet of Things will be 10 times the size of the Internet in China. And Sparkice will be at the center of this.”" Source: redherring.com